DESCRIPTION Amazon.com.br strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - Amazon.com.br continues to grow and evolve as a world-class e-commerce platform.
The Brand Owner (BO) Program Manager will be a critical member of the BR Marketplace team, responsible for developing and executing the end- to-end plan for onboarding and supporting brand owners on the BR Marketplace. This role will work closely with cross-functional teams, including 3P sellers and the international team, to establish benchmarks, share best practices, and drive brand registry program adoption.
Leveraging a programmatic vision, this position will be responsible for (i) work with NSR (new seller recruitment) teams to launch new BOs, (ii) drive Brand Registry adoption for existing brand owners, (iii) drive feature adoption like branded stores and A+ content for registered brand owners.
Key job responsibilities
•Work closely to the brand owner LatAm PM on creating a local strategy for BR and preparing a go-to-market plan for sales teams to engage.
•Collaborate with 3P and Global teams to identify opportunities with benchmark across emerging countries for best practices (tools, mechanisms, reports, etc.) and share key learnings from BR.
•Be the go-to-person for 3P, preparing and training Account Managers, speak in events and help the marketing of the Brand Owner program for BR.
•Develop the strategy for Brand Owners among cross-teams in 3P (E.g., Ads / Integration / Sales, etc).
•Oversee the brand registry program, ensuring a seamless enrollment and support experience for brand owners levering massive sales programs initiatives and connecting with seller partner service, addressing key pain points for sellers.
•Analyze program data and customer feedback to continuously improve the brand owner experience and drive increased participation
•Serve as the central point of contact and advocate for brand owners, coordinating across teams to address needs and resolve issues
•Support marketing and promotional efforts to raise awareness of the brand owner program and its benefits
•Monitor industry trends and competitive activities to identify areas for program enhancement
We are open to hiring candidates to work out of one of the following locations:
Sao Paulo, SP, BRA BASIC QUALIFICATIONS - 3+ years of program or project management experience
- 3+ years of working cross functionally with tech and non-tech teams experience
- 3+ years of defining and implementing process improvement initiatives using data and metrics experience
- Bachelor's degree
- Knowledge of Excel (Pivot Tables, VLookUps) at an advanced level and SQL
- Experience defining program requirements and using data and metrics to determine improvements
